{"id":1105,"date":"2022-03-23T14:47:57","date_gmt":"2022-03-23T12:47:57","guid":{"rendered":"https:\/\/upcloud.com\/global\/us\/about\/"},"modified":"2026-08-18T12:16:33","modified_gmt":"2026-08-18T11:16:33","slug":"about","status":"publish","type":"page","link":"https:\/\/upcloud.com\/global\/about\/","title":{"rendered":"About us"},"content":{"rendered":"\n<section  class=\"block block-hero \">\n      <div class=\"image image-background image-background-layer image-background-mobile\">\n          <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-mobile-solutions-joel-pihlajamaa.jpg\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-mobile-solutions-joel-pihlajamaa-90x300.jpg 90w, https:\/\/upcloud.com\/media\/sites\/3\/hero-mobile-solutions-joel-pihlajamaa-307x1024.jpg 307w, https:\/\/upcloud.com\/media\/sites\/3\/hero-mobile-solutions-joel-pihlajamaa-461x1536.jpg 461w, https:\/\/upcloud.com\/media\/sites\/3\/hero-mobile-solutions-joel-pihlajamaa-614x2048.jpg 614w, https:\/\/upcloud.com\/media\/sites\/3\/hero-mobile-solutions-joel-pihlajamaa-6x20.jpg 6w, https:\/\/upcloud.com\/media\/sites\/3\/hero-mobile-solutions-joel-pihlajamaa.jpg 768w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"768\" height=\"2560\" style=\" object-position: 52.60% 8.13%;\" class=\"wpsmartcrop-image\" data-smartcrop-focus=\"[52,8]\" \/>\n        <\/div>\n  \n      <div class=\"image image-background image-background-layer image-background-desktop \">\n          <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-solutions-joel-pihlajamaa.jpg\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-solutions-joel-pihlajamaa-300x232.jpg 300w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-solutions-joel-pihlajamaa-1024x792.jpg 1024w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-solutions-joel-pihlajamaa-768x594.jpg 768w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-solutions-joel-pihlajamaa-1536x1189.jpg 1536w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-solutions-joel-pihlajamaa.jpg 1680w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1680\" height=\"1300\" style=\" object-position: 76.24% 12.45%;\" class=\"wpsmartcrop-image\" data-smartcrop-focus=\"[76,12]\" \/>\n        <\/div>\n  \n  <div class=\"container\">\n\n    <div class=\"text-flow\">\n      <h1 id=\"content\">\n        Never become<br>yet another.      <\/h1>\n\n              <p>UpCloud is a leading European cloud service provider with a global cloud platform spanning four continents. We offer a reliable, cloud-native product portfolio available from 15 different data centers.<\/p>\n<p>Formed in 2011, UpCloud is headquartered in Helsinki, Finland with an international team working across the globe.\u00a0Our 99.999% SLA ensures uninterrupted services, empowering businesses worldwide to thrive.<\/p>\n          <\/div>\n\n          <div class=\"features items\">\n        <div class=\"item\">\n\n                      \n<div class=\"small-components\">\n      <div class=\"button-group\">\n              <p class=\"wrapper-button\">\n          <a href=\"https:\/\/upcloud.com\/global\/contact\/#sales\" class=\"button\">\n            Contact our Sales          <\/a>\n        <\/p>\n      \n              <p class=\"wrapper-button\">\n          <a href=\"https:\/\/upcloud.com\/global\/products\/\" class=\"button button-white\">\n            See our Products          <\/a>\n        <\/p>\n          <\/div>\n    \n    \n  <\/div>\n\n          \n          \n        <\/div>\n\n                  <div class=\"item\">\n            <p class=\"badge\">\n              Joel, Founder &amp; Chief Executive Officer            <\/p>\n          <\/div>\n              <\/div>\n    \n      <\/div>\n\n\n  \n<\/section>\n\n\n\n<section id=\"mission\" class=\"block block-image-content has-background-color-white\">\n  <div class=\"container\">\n    <div class=\"items image-left column-layout-balanced \">\n              <div class=\"item text-flow\">\n          \n                      <h2>\n              Our mission            <\/h2>\n          \n          <p><span style=\"font-weight: 400\">We set out to revolutionize the global cloud services landscape, starting with Europe as our foundation. We are driven by a relentless pursuit of <\/span><b>performance, data security and sovereignty<\/b><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Our team goes above and beyond to ensure exceptional <\/span><b>performance, reliability, and scalability<\/b> by <span style=\"font-weight: 400\">challenging the status quo and redefining the possibilities in cloud services to break barriers and unleash the potential of a <\/span><b>Europe-made cloud platform<\/b><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Together, we will change how businesses harness the power of the cloud on a global scale. Embrace the future with confidence and <\/span><b>choose UpCloud as your trusted partner<\/b><span style=\"font-weight: 400\">.<\/span><\/p>\n\n          \n        <\/div>\n      \n              <div class=\"item media-flow\">\n                      <div class=\"image\">\n                  <img decoding=\"async\" loading=\"lazy\"\n      alt=\"Group photo at UpCloud&#039;s 2025 retreat.\"\n      src=\"https:\/\/upcloud.com\/media\/retreat-2025-group-photo-scaled.jpg\"\n              srcset=\"https:\/\/upcloud.com\/media\/retreat-2025-group-photo-300x200.jpg 300w, https:\/\/upcloud.com\/media\/retreat-2025-group-photo-1024x683.jpg 1024w, https:\/\/upcloud.com\/media\/retreat-2025-group-photo-768x512.jpg 768w, https:\/\/upcloud.com\/media\/retreat-2025-group-photo-1536x1024.jpg 1536w, https:\/\/upcloud.com\/media\/retreat-2025-group-photo-2048x1365.jpg 2048w\"\n        sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\"\n                    width=\"2560\"\n        height=\"1707\"\n                      \/>\n                <\/div>\n          \n                  <\/div>\n          <\/div>\n\n\n  <\/div>\n<\/section>\n\n\n\n<section id=\"community\" class=\"block block-two-columns-with-inner-columns has-background-color-gray-50\">\n  <div class=\"container\">\n\n    <div class=\"cols\">\n      <div class=\"col col-head\">\n\n        <div class=\"head\">\n          \n          <h2>\n            Global community          <\/h2>\n\n                      <p>Bringing together people across the world<\/p>\n                  <\/div>\n\n      <\/div>\n\n      <div class=\"col col-cols\">\n\n                  <div class=\"cols\">\n            \n                <div class=\"col\">\n\n                                      <h3>\n                      10 000+ customers                    <\/h3>\n                  \n                                      <p>We are a cloud provider that cares deeply about our customers. We offer 24\/7 in-house user support, custom onboarding, and a dedicated account manager for all our business customers.<\/p>\n                  \n                <\/div>\n\n            \n                <div class=\"col\">\n\n                                      <h3>\n                      15 data centers globally                    <\/h3>\n                  \n                                      <p>We have data centers in 12 countries, with 15 data centers in total. The majority of our data centers are running on renewable energy and ready to help you grow in a sustainable and future-proof way.<\/p>\n                  \n                <\/div>\n\n            \n                <div class=\"col\">\n\n                                      <h3>\n                      100+ tutorials                    <\/h3>\n                  \n                                      <p>We have an easy-to-use control panel, and hundreds of tutorials and other resources to help you get started on UpCloud. Find out more about our services in FAQ and Documentation sections.<\/p>\n                  \n                <\/div>\n\n            \n                <div class=\"col\">\n\n                                      <h3>\n                      Superior products                    <\/h3>\n                  \n                                      <p>We build enterprise-grade products to scale our SMB business customers forward. Together with our in-house developed software and proprietary MaxIOPS storage technology, you will get industry-leading performance at all times.<\/p>\n                  \n                <\/div>\n\n            \n                <div class=\"col\">\n\n                                      <h3>\n                      Exceptional talent                    <\/h3>\n                  \n                                      <p>We take massive pride in having the most talented and most motivated team of engineers and artists, working as camaraderie to solve our customers current and future challenges.<\/p>\n                  \n                <\/div>\n\n            \n                <div class=\"col\">\n\n                                      <h3>\n                      24\/7 customer service                    <\/h3>\n                  \n                                      <p>People and products are nothing without a solid service culture. Our in-house local customer support is available to help our users 24\/7.<\/p>\n                  \n                <\/div>\n\n                      <\/div>\n        \n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/section>\n\n\n\n<section id=\"values\" class=\"block block-product-tabs has-background-color-white\">\n  <div class=\"container\">\n    <div class=\"top-wrapper\">\n              <p class=\"prefix\">\n          Culture        <\/p>\n      \n      <div class=\"heading-wrapper\">\n        <h2>\n          Our Values        <\/h2>\n\n              <\/div>\n    <\/div>\n\n    <div class=\"tablist has-horizontal-scroll\" role=\"tablist\" aria-orientation=\"horizontal\" aria-label=\"Our Values\">\n\n      <div class=\"tab-list-box horizontal-list\">\n                  <button role=\"tab\"\n                  aria-selected=\"true\"\n                  aria-controls=\"build-trust-tab\"\n                  id=\"build-trust\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  >\n            Build trust          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"work-as-one-tab\"\n                  id=\"work-as-one\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Work as one          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"create-impact-tab\"\n                  id=\"create-impact\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Create impact          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"enjoy-the-journey-tab\"\n                  id=\"enjoy-the-journey\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Enjoy the journey          <\/button>\n              <\/div>\n    <\/div>\n\n    <div class=\"tabpanels\">\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"build-trust-tab\"\n      aria-labelledby=\"build-trust\"\n      >\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/Build-Trust-gray@2x.png\" srcset=\"https:\/\/upcloud.com\/media\/Build-Trust-gray@2x-300x219.png 300w, https:\/\/upcloud.com\/media\/Build-Trust-gray@2x-1024x747.png 1024w, https:\/\/upcloud.com\/media\/Build-Trust-gray@2x-768x561.png 768w, https:\/\/upcloud.com\/media\/Build-Trust-gray@2x.png 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Build trust      <\/h3>\n\n      <p>Trust is the sum of honesty and respect.<\/p>\n<p class=\"ng-scope\">We apply these in all our interactions with each other and with our customers. Trust comes with great responsibility: we take accountability and ownership of our decisions and actions. We build relationships by sharing knowledge and welcoming everyone&#8217;s ideas.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"work-as-one-tab\"\n      aria-labelledby=\"work-as-one\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\"\n      alt=\"Work as one\"\n      src=\"https:\/\/upcloud.com\/media\/Work-as-One-gray.png\"\n              srcset=\"https:\/\/upcloud.com\/media\/Work-as-One-gray-300x219.png 300w, https:\/\/upcloud.com\/media\/Work-as-One-gray.png 685w\"\n        sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\"\n                    width=\"685\"\n        height=\"500\"\n                      \/>\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Work as one      <\/h3>\n\n      <p>Diverse minds make us fly.<\/p>\n<p>Respect and inclusion are the foundation for our creative spirit. We are passionate about the success of our customers and UpCloud. We ask and offer help without hesitation. We win and keep the bar high together.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"create-impact-tab\"\n      aria-labelledby=\"create-impact\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/Create-Impact-gray@2x.png\" srcset=\"https:\/\/upcloud.com\/media\/Create-Impact-gray@2x-300x219.png 300w, https:\/\/upcloud.com\/media\/Create-Impact-gray@2x-1024x747.png 1024w, https:\/\/upcloud.com\/media\/Create-Impact-gray@2x-768x561.png 768w, https:\/\/upcloud.com\/media\/Create-Impact-gray@2x.png 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Be smart + work hard = Impact      <\/h3>\n\n      <p class=\"ng-scope\">When we\u2019re true to this, our work stands out and people notice.<\/p>\n<p class=\"ng-scope\">To build and sell superior products and develop our ways of working we must proactively innovate and improve. We reject the ordinary and prioritize what matters and impacts the most and tell the world about it.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"enjoy-the-journey-tab\"\n      aria-labelledby=\"enjoy-the-journey\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/Enjoy-The-Journey-gray@2x.png\" srcset=\"https:\/\/upcloud.com\/media\/Enjoy-The-Journey-gray@2x-300x219.png 300w, https:\/\/upcloud.com\/media\/Enjoy-The-Journey-gray@2x-1024x747.png 1024w, https:\/\/upcloud.com\/media\/Enjoy-The-Journey-gray@2x-768x561.png 768w, https:\/\/upcloud.com\/media\/Enjoy-The-Journey-gray@2x.png 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Journey is not about the destination, it&#039;s the people who make the journey.      <\/h3>\n\n      <p>To fuel creativity and to succeed on our growth journey we need to enjoy our work and life. We fail, learn, grow and celebrate together.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n          <\/div>\n  <\/div>\n<\/section>\n\n\n\n<section id=\"leaders\" class=\"block block-product-tabs has-background-color-gray-50\">\n  <div class=\"container\">\n    <div class=\"top-wrapper\">\n              <p class=\"prefix\">\n          Leadership        <\/p>\n      \n      <div class=\"heading-wrapper\">\n        <h2>\n          Leadership Team        <\/h2>\n\n              <\/div>\n    <\/div>\n\n    <div class=\"tablist has-horizontal-scroll\" role=\"tablist\" aria-orientation=\"horizontal\" aria-label=\"Leadership Team\">\n\n      <div class=\"tab-list-box horizontal-list\">\n                  <button role=\"tab\"\n                  aria-selected=\"true\"\n                  aria-controls=\"joel-pihlajamaa-tab\"\n                  id=\"joel-pihlajamaa\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  >\n            Joel Pihlajamaa          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"annukka-piirala-tab\"\n                  id=\"annukka-piirala\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Annukka Piirala          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"sini-luukkanen-tab\"\n                  id=\"sini-luukkanen\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Sini Luukkanen          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"teemu-toppola-tab\"\n                  id=\"teemu-toppola\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Teemu Toppola          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"alex-vieler-porter-tab\"\n                  id=\"alex-vieler-porter\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Alex Vieler-Porter          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"claudio-m-camacho-tab\"\n                  id=\"claudio-m-camacho\"\n                  class=\"tab-button theme-color-border-bottom-and-hover\"\n                  tabindex=\"-1\">\n            Claudio M. Camacho          <\/button>\n              <\/div>\n    <\/div>\n\n    <div class=\"tabpanels\">\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"joel-pihlajamaa-tab\"\n      aria-labelledby=\"joel-pihlajamaa\"\n      >\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-joel-pihlajamaa.jpg\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-joel-pihlajamaa-300x232.jpg 300w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-joel-pihlajamaa-1024x792.jpg 1024w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-joel-pihlajamaa-768x594.jpg 768w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-joel-pihlajamaa-1536x1189.jpg 1536w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-joel-pihlajamaa.jpg 1680w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1680\" height=\"1300\" \/>\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Joel Pihlajamaa, CEO and Founder      <\/h3>\n\n      <p>Joel is the Founder and Chief Executive Officer at UpCloud. With 25 years of entrepreneurial experience, he has been at the forefront of building technology companies. Joel has led UpCloud since its spin-off in 2011 from his earlier venture, Sigmatic \u2014 one of Finland\u2019s largest shared web hosting providers with over 20,000 customers \u2014 which he later sold to a multinational company.<\/p>\n<p>Driven by the vision of creating better cloud infrastructure for international markets at a time when hyperscalers were still in their infancy, Joel has shaped UpCloud into a company that combines deep technical expertise with global ambition. Beyond his decades-long technical background, he is also a creative force in business development, brand building, and visual identity \u2014 ensuring UpCloud stands out not only through its technology but also through its customer experience.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"annukka-piirala-tab\"\n      aria-labelledby=\"annukka-piirala\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"Hero shot of Annukka for home pages\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-annukka-piirala.png\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-annukka-piirala-300x232.png 300w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-annukka-piirala-1024x792.png 1024w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-annukka-piirala-768x594.png 768w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-annukka-piirala-1536x1189.png 1536w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-annukka-piirala.png 1680w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1680\" height=\"1300\" \/>\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Annukka Piirala, CFO      <\/h3>\n\n      <p>Annukka is the Chief Financial Officer at UpCloud, responsible for the organization\u2019s financing, planning, risk management and statutory reporting. She holds an M.Sc. degree in Economics and an APA certification. Annukka has a strong audit and M&amp;A transactions background gained from PwC Finland and experience on leading financial operations of fast-paced global SaaS scaleup Smartly.io.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"sini-luukkanen-tab\"\n      aria-labelledby=\"sini-luukkanen\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"Sini hero shot\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-sini-luukkanen.png\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-sini-luukkanen-300x232.png 300w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-sini-luukkanen-1024x792.png 1024w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-sini-luukkanen-768x594.png 768w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-sini-luukkanen-1536x1189.png 1536w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-sini-luukkanen.png 1680w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1680\" height=\"1300\" \/>\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Sini Luukkanen, CHRO      <\/h3>\n\n      <p>Sini is the Chief People and Culture Officer at UpCloud, responsible for our global People function and it&#8217;s operations. With more than 15 years of HR and leadership experience across diverse business environments, she brings extensive expertise to our leadership team. In her role, Sini creates the conditions for our people to thrive and support UpCloud&#8217;s continued growth. She holds an M.Sc. in Behavioral Science, focused on learning and leadership.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"teemu-toppola-tab\"\n      aria-labelledby=\"teemu-toppola\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-home-3-1.jpg\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-home-3-1-300x232.jpg 300w, https:\/\/upcloud.com\/media\/sites\/3\/hero-home-3-1-1024x792.jpg 1024w, https:\/\/upcloud.com\/media\/sites\/3\/hero-home-3-1-768x594.jpg 768w, https:\/\/upcloud.com\/media\/sites\/3\/hero-home-3-1-1536x1189.jpg 1536w, https:\/\/upcloud.com\/media\/sites\/3\/hero-home-3-1.jpg 1680w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1680\" height=\"1300\" \/>\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Teemu Toppola, CPO      <\/h3>\n\n      <p>Teemu is UpCloud\u2019s Chief Product Officer, responsible for UpCloud\u2019s product market fit and leads our impressive product roadmap and service delivery. Bringing more than a decade of leadership experience in product development and overseeing ICT services and operations, Teemu makes sure UpCloud will now and in the future focus on customer needs while continuing with his team in bringing outstanding products to market.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"alex-vieler-porter-tab\"\n      aria-labelledby=\"alex-vieler-porter\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"Hero shot of Alex for home pages\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-alex-vieler-porter.png\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-alex-vieler-porter-300x232.png 300w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-alex-vieler-porter-1024x792.png 1024w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-alex-vieler-porter-768x594.png 768w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-alex-vieler-porter-1536x1189.png 1536w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-alex-vieler-porter.png 1680w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1680\" height=\"1300\" \/>\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Alex Vieler-Porter, CRO      <\/h3>\n\n      <p>Alex is the Chief Revenue Officer at UpCloud, responsible for UpCloud\u2019s global Revenue and Partnerships. With 10 years leadership experience in startups and scaleups both backed by Venture Capital and Private Equity, Alex brings dynamic global growth experience and views to our leadership team. He holds a Master&#8217;s Degree in History.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"claudio-m-camacho-tab\"\n      aria-labelledby=\"claudio-m-camacho\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"Hero shot of Claudio, for home pages.\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-claudio-camacho.png\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-claudio-camacho-300x232.png 300w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-claudio-camacho-1024x792.png 1024w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-claudio-camacho-768x594.png 768w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-claudio-camacho-1536x1189.png 1536w, https:\/\/upcloud.com\/media\/sites\/3\/hero-desktop-home-claudio-camacho.png 1680w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1680\" height=\"1300\" style=\" object-position: 76.03% 13.56%;\" class=\"wpsmartcrop-image\" data-smartcrop-focus=\"[76,13]\" \/>\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Claudio M. Camacho, CMO      <\/h3>\n\n      <div class=\"qMYqUG_convSearchResultHighlightRoot\">\n<div class=\"\" data-turn-id-container=\"request-WEB:11cf9455-9e33-40b0-8eea-530f1282113d-0\" data-is-intersecting=\"true\">\n<section class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:11cf9455-9e33-40b0-8eea-530f1282113d-0\" data-turn-id-container=\"request-WEB:11cf9455-9e33-40b0-8eea-530f1282113d-0\" data-testid=\"conversation-turn-2\" data-turn=\"assistant\">\n<div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" data-conversation-screenshot-content=\"\">\n<div class=\"flex max-w-full flex-col gap-4 grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"38f7d852-0a4d-4cb5-9950-732a627d5a34\" data-message-model-slug=\"gpt-5-5\" data-turn-start-message=\"true\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden\">\n<div class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\">\n<p data-start=\"0\" data-end=\"440\" data-is-last-node=\"\" data-is-only-node=\"\">Claudio is the Chief Marketing Officer at UpCloud, responsible for UpCloud\u2019s global marketing strategy, brand, and growth. With more than 20 years of leadership experience scaling B2B technology companies globally, including Canonical, Fidelix, and Tuxera, Claudio brings extensive commercial and transformation expertise to our leadership team. He holds an M.Sc. in Service Design and Engineering and a B.Sc. in Computer Science.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n          <\/div>\n  <\/div>\n<\/section>\n\n\n\n<section id=\"locations\" class=\"block block-content-boxes has-background-color-white \">\n  <div class=\"container\">\n\n    <div class=\"heading-wrapper\">\n      <h2>\n        Locations      <\/h2>\n\n              <p class=\"kicker\">\n          Our community hubs and remote offices across the globe        <\/p>\n      \n    <\/div>\n\n          <div class=\"items \">\n                  <div class=\"item\">\n            <div class=\"image image-background\">\n                  <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/helsinki-finland-night-skyline.jpg\" srcset=\"https:\/\/upcloud.com\/media\/helsinki-finland-night-skyline-300x200.jpg 300w, https:\/\/upcloud.com\/media\/helsinki-finland-night-skyline-768x512.jpg 768w, https:\/\/upcloud.com\/media\/helsinki-finland-night-skyline.jpg 1024w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1024\" height=\"683\">\n                <\/div>\n\n            <div class=\"heading-and-icon\">\n              \n              <h3>\n                Helsinki, Finland              <\/h3>\n            <\/div>\n\n            <p>\n              <p>We are headquartered in the heart of Helsinki, a carbon-negative hub with a vibrant tech ecosystem and a proud heritage of security and resilience. At the forefront of Nordic innovation, Helsinki is the backdrop to our European Sovereign Cloud mission.<\/p>\n<p><strong>Address:<\/strong><br \/>\nAleksanterinkatu 15b<br \/>\n00100 Helsinki<br \/>\nFinland<\/p>\n            <\/p>\n          <\/div>\n                  <div class=\"item\">\n            <div class=\"image image-background\">\n                  <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/sites\/3\/world-night.webp\" srcset=\"https:\/\/upcloud.com\/media\/sites\/3\/world-night-300x123.webp 300w, https:\/\/upcloud.com\/media\/sites\/3\/world-night-1024x419.webp 1024w, https:\/\/upcloud.com\/media\/sites\/3\/world-night-768x314.webp 768w, https:\/\/upcloud.com\/media\/sites\/3\/world-night-1536x628.webp 1536w, https:\/\/upcloud.com\/media\/sites\/3\/world-night-2048x838.webp 2048w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"2200\" height=\"900\" \/>\n                <\/div>\n\n            <div class=\"heading-and-icon\">\n              \n              <h3>\n                Globally              <\/h3>\n            <\/div>\n\n            <p>\n              <p>With a remote friendly work culture, we have individual home offices across the globe bringing together expertise and cultural knowledge from Seattle to Singapore and everywhere in between.<\/p>\n            <\/p>\n          <\/div>\n              <\/div>\n    \n          <div class=\"additional-items offset-additional-grid\">\n                  <div class=\"additional-item\">\n\n            <div class=\"heading-and-icon\">\n            <svg aria-hidden=\"true\" width=\"41\" height=\"40\" viewBox=\"0 0 41 40\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M31.5395 34.05C28.6995 36.82 18.7495 33.06 13.1095 27.56C7.46953 22.06 3.61953 12.35 6.45953 9.58L11.1495 5L18.7495 13.9L18.0895 14.55L15.3895 17.19C14.9195 17.65 14.8195 18.49 15.1695 19.06C15.2495 19.2 15.2795 19.27 15.3195 19.34C15.4795 19.61 15.6595 19.88 15.8395 20.15C16.4895 21.08 17.2295 21.96 18.0595 22.76C18.8795 23.56 19.7695 24.28 20.7295 24.92C20.9995 25.1 21.2695 25.27 21.5595 25.43C21.6595 25.49 21.7695 25.54 21.9295 25.63C22.4395 25.92 23.2995 25.8 23.7595 25.36L27.1195 22.08L36.2595 29.33L35.1495 30.56L31.5495 34.07L31.5395 34.05ZM27.2395 24.76L25.1995 26.75C24.0895 27.83 22.2095 28.08 20.9495 27.36C20.8095 27.29 20.6695 27.22 20.5295 27.14C20.1995 26.96 19.8795 26.76 19.5695 26.56C18.4995 25.85 17.5095 25.05 16.5995 24.16C15.6895 23.27 14.8595 22.3 14.1395 21.26C13.9295 20.96 13.7295 20.65 13.5495 20.34C13.4895 20.24 13.4295 20.14 13.3795 20.04C12.5795 18.69 12.8195 16.86 13.9395 15.77L15.9795 13.78L11.0095 7.96L7.89953 10.99C6.17953 12.66 9.61953 21.34 14.5495 26.14C19.4795 30.95 28.3695 34.3 30.0795 32.63L33.1895 29.6L27.2295 24.76H27.2395Z\" fill=\"url(#paint0_linear_3008_11717)\"\/><defs><linearGradient id=\"paint0_linear_3008_11717\" x1=\"36.2595\" y1=\"34.9808\" x2=\"5.50195\" y2=\"34.9808\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F52536\"\/><stop offset=\"0.586538\" stop-color=\"#7B00FF\"\/><\/linearGradient><\/defs><\/svg>\n\n              <h3>\n                Send us an email              <\/h3>\n            <\/div>\n\n            <p>\n              <p>Want to reach out? Please email us to <a href=\"mailto:sales@upcloud.com\">sales@upcloud.com<\/a>.<\/p>\n            <\/p>\n          <\/div>\n                  <div class=\"additional-item\">\n\n            <div class=\"heading-and-icon\">\n            <svg aria-hidden=\"true\" width=\"41\" height=\"40\" viewBox=\"0 0 41 40\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M28 13.5C28 17.64 24.64 21 20.5 21C16.36 21 13 17.64 13 13.5C13 9.36 16.36 6 20.5 6C24.64 6 28 9.36 28 13.5ZM26 13.5C26 10.46 23.54 8 20.5 8C17.46 8 15 10.46 15 13.5C15 16.54 17.46 19 20.5 19C23.54 19 26 16.54 26 13.5ZM6.5 34V23.5H34.5V34H32.5V25.5H8.5V34H6.5Z\" fill=\"url(#paint0_linear_3008_11634)\"\/><defs><linearGradient id=\"paint0_linear_3008_11634\" x1=\"34.5\" y1=\"33.9977\" x2=\"6.5\" y2=\"33.9977\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F52536\"\/><stop offset=\"0.586538\" stop-color=\"#7B00FF\"\/><\/linearGradient><\/defs><\/svg>\n\n              <h3>\n                 Request a call back              <\/h3>\n            <\/div>\n\n            <p>\n              <p>Drop us a note by <a href=\"https:\/\/upcloud.com\/global\/contact\/#form\">filling this\u00a0form<\/a> and we&#8217;ll get in touch.<\/p>\n            <\/p>\n          <\/div>\n                  <div class=\"additional-item\">\n\n            <div class=\"heading-and-icon\">\n            <svg aria-hidden=\"true\" width=\"41\" height=\"40\" viewBox=\"0 0 41 40\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M34.5 23.97V9H6.5V30H34.5V28H8.5V12.4L20.5 24.4L32.5 12.4V23.97H34.5ZM9.93 11H31.07L20.5 21.57L9.93 11Z\" fill=\"url(#paint0_linear_3008_11765)\"\/><defs><linearGradient id=\"paint0_linear_3008_11765\" x1=\"34.5\" y1=\"29.9983\" x2=\"6.5\" y2=\"29.9983\" gradientUnits=\"userSpaceOnUse\"><stop stop-color=\"#F52536\"\/><stop offset=\"0.586538\" stop-color=\"#7B00FF\"\/><\/linearGradient><\/defs><\/svg>\n\n              <h3>\n                General questions and feedback              <\/h3>\n            <\/div>\n\n            <p>\n              <p>Or just send us your questions or feedback to <a class=\"c-link\" href=\"mailto:hello@upcloud.com\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"mailto:hello@upcloud.com\" data-sk=\"tooltip_parent\">hello@upcloud.com<\/a><\/p>\n            <\/p>\n          <\/div>\n              <\/div>\n    \n  <\/div>\n<\/section>\n\n\n\n<section class=\"block block-icon-content-columns has-background-color-gray-50\">\n  <div class=\"container\">\n\n          <header class=\"block-header\">\n\n        <div class=\"text-flow\">\n\n          \n                      <h2>\n              Learn more about us            <\/h2>\n          \n                      <div class=\"block-summary\">              \n              <p>Find out more about us, what we do, and how you might join us!<\/p>\n            <\/div>\n          \n        <\/div>\n\n            \n      <\/header>\n          \n    <div class=\"items fluid items-two\">\n\n              \n\n  <div class=\"box has-gradient-border icon-heading-inline\">\n          <header>\n          \n                  <h3>\n            Careers          <\/h3>\n              <\/header>\n      \n          <div class=\"box-body\">\n        <p>Want to join the growing team of experts of their fields at UpCloud? 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    <svg aria-hidden=\"true\" width=\"59\" height=\"59\" viewBox=\"0 0 59 59\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<circle cx=\"29.6111\" cy=\"29.4226\" r=\"28.2019\" fill=\"#fff\" stroke=\"currentColor\"\/>\n<path d=\"M16.9775 28.4229C16.4253 28.4229 15.9775 28.8706 15.9775 29.4229C15.9775 29.9751 16.4253 30.4229 16.9775 30.4229L16.9775 28.4229ZM40.0526 30.13C40.4431 29.7394 40.4431 29.1063 40.0526 28.7157L33.6886 22.3518C33.2981 21.9613 32.6649 21.9613 32.2744 22.3518C31.8839 22.7423 31.8839 23.3755 32.2744 23.766L37.9313 29.4228L32.2744 35.0797C31.8839 35.4702 31.8839 36.1034 32.2744 36.4939C32.6649 36.8844 33.2981 36.8844 33.6886 36.4939L40.0526 30.13ZM16.9775 30.4229L39.3455 30.4228L39.3455 28.4228L16.9775 28.4229L16.9775 30.4229Z\" fill=\"currentColor\"\/>\n<\/svg>\n        <\/button>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n<\/section>\n\n\n\n<section id=\"timeline\" class=\"block block-timeline-tabs has-background-color-white\">\n  <div class=\"container\">\n\n          <h2 class=\"screen-reader-text\">\n        UpCloud\u00b4s history in timeline      <\/h2>\n    \n    <div class=\"tablist has-horizontal-scroll\" role=\"tablist\" aria-orientation=\"horizontal\">\n\n      <div class=\"tab-list-box horizontal-list\">\n                  <button role=\"tab\"\n                  aria-selected=\"true\"\n                  aria-controls=\"2025-tab\"\n                  id=\"2025\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  >\n            2025          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2024-tab\"\n                  id=\"2024\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2024          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2023-tab\"\n                  id=\"2023\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2023          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2022-tab\"\n                  id=\"2022\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2022          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2021-tab\"\n                  id=\"2021\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2021          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2020-tab\"\n                  id=\"2020\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2020          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2019-tab\"\n                  id=\"2019\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2019          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2018-tab\"\n                  id=\"2018\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2018          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2017-tab\"\n                  id=\"2017\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2017          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2016-tab\"\n                  id=\"2016\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2016          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2015-tab\"\n                  id=\"2015\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2015          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2014-tab\"\n                  id=\"2014\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2014          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2013-tab\"\n                  id=\"2013\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2013          <\/button>\n                  <button role=\"tab\"\n                  aria-selected=\"false\"\n                  aria-controls=\"2012-tab\"\n                  id=\"2012\"\n                  class=\"tab-button theme-color-border-and-hover\"\n                  tabindex=\"-1\">\n            2012          <\/button>\n              <\/div>\n    <\/div>\n\n    <div class=\"tabpanels\">\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2025-tab\"\n      aria-labelledby=\"2025\"\n      >\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2025_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2025_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2025_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2025_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2025_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        The Rise of the European Cloud      <\/h3>\n\n      <p>In 2025, UpCloud introduced major enhancements across its offering, including automatic upgrades for Managed Kubernetes, improved SDN networking features, and new managed database options. The new UpCloud Essentials concept bundled powerful value-added services into every Cloud Server at no extra cost. Additionally, Pulumi provider support was launched to streamline infrastructure-as-code workflows. In a market first, UpCloud led the market with next-gen AMD EPYC Turin processors, boosting performance by 30-40% over prior generations.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2024-tab\"\n      aria-labelledby=\"2024\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2024_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2024_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2024_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2024_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2024_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Year of simplifying cloud infrastructure      <\/h3>\n\n      <p>Start of the 2024 we announced a game-changing update to our pricing model: <a href=\"https:\/\/upcloud.com\/global\/blog\/launching-zero-cost-egress-transfer\/\">zero-cost egress<\/a> &#8211; Never pay for Internet traffic.<\/p>\n<p>Announced four new product offerings, <a href=\"https:\/\/upcloud.com\/global\/solutions\/developer-plans\/\">Developer Plans<\/a>, Cloud Native Plans, <a href=\"https:\/\/upcloud.com\/global\/blog\/introducing-standard-storage\/\">Standard Tier Storage<\/a> and <a href=\"https:\/\/upcloud.com\/global\/products\/software-defined-networking\/\">VPN Gateway<\/a>. Returning to our roots and building <strong>from developer to developer<\/strong>, these new products are a direct response to our community\u2019s valuable feedback.<\/p>\n<p>Enjoy seamless scalability and global reach without concerns about hidden and variable costs.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2023-tab\"\n      aria-labelledby=\"2023\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2023_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2023_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2023_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2023_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2023_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        New managed services and renewed product offerings      <\/h3>\n\n      <p><span style=\"font-weight: 400\">The year started with a change from USD to <\/span><b>EUR as the base currency<\/b><span style=\"font-weight: 400\"> to bring our customers more benefits and reduce uncertainty. Together with the currency change, we launched a suite of <\/span><b>complimentary features<\/b><span style=\"font-weight: 400\"> to all cloud server plans including Firewall service, Private networking, and 24h Backup service.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Continuing our efforts to increase network customizability, we launched <\/span><b>NAT Gateway<\/b><span style=\"font-weight: 400\">. It enables our users to easily connect networks on-site and in the cloud or even between cloud providers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Definitely one of the highlights of the year was the launch of our long-awaited <\/span><b>Managed Kubernetes<\/b><span style=\"font-weight: 400\"> which allows users to deploy containerized applications without having to install and maintain the needed cloud infrastructure.<\/span><\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2022-tab\"\n      aria-labelledby=\"2022\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2022_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2022_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2022_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2022_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2022_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Celebrating the anniversary of UpCloud with new products and services      <\/h3>\n\n      <p><span style=\"font-weight: 400\">2022 was our <\/span><b>10-year anniversary<\/b><span style=\"font-weight: 400\">! To celebrate this, we brought everyone together during our yearly company retreat, this time in Rome, Italy.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The first product release of the year was <\/span><b>Managed Load Balancer<\/b><span style=\"font-weight: 400\">. It empowers users to effortlessly build resilience and increase application throughput with a simple yet flexible configuration.<\/span><\/p>\n<p><span style=\"font-weight: 400\">We unveiled a new unique quality-of-life feature with\u00a0 <\/span><b>Hot Resizing.<\/b><span style=\"font-weight: 400\"> It allows users to quickly react to the increasing demands of their services by scaling up their Cloud Servers without restarting.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Launched <\/span><b>High CPU and High Memory Cloud Server plans<\/b><\/p>\n<p><span style=\"font-weight: 400\">We also launched <\/span><b>Managed Databases for Redis<\/b><span style=\"font-weight: 400\"> adding to the lineup of our managed database services. Redis is an in-memory database with a clear focus on performance, which has always been a priority for us at UpCloud.<\/span><\/p>\n<p><span style=\"font-weight: 400\">At the end of the year, we announced that we\u2019d joined the <\/span><b>Cloud Native Computing Foundation (CNCF)<\/b><span style=\"font-weight: 400\">, a community of true Kubernetes experts. Our Managed Kubernetes service was in development and we were dedicated to building it in alignment with the cloud-native community.<\/span><\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2021-tab\"\n      aria-labelledby=\"2021\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2021_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2021_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2021_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2021_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2021_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Expanding services, data centers and management tools      <\/h3>\n\n      <p>We kept busy developing new features, forming exciting partnerships, and welcoming new talent to our continuously growing team at UpCloud throughout the year.<\/p>\n<p>At the beginning of the year, we unveiled the UpCloud <b>Command-Line Interface<\/b>. The CLI provides a time-saver to power users for managing UpCloud services more efficiently.<\/p>\n<p>One of the biggest releases in 2021 was the introduction of UpCloud <b>Managed Databases<\/b>. It continued our focus on offering user-friendly turn-key solutions as managed services.<\/p>\n<p>On the infrastructure side, we continued our regional expansion in Oceania with the announcement of the opening of a brand new data center <b>AU-SYD1<\/b> in Sydney, Australia.<\/p>\n<p>We also released a major update for our <b>Terraform module<\/b> and kept improving it over the course of the year. The module was verified by HashiCorp and added to the Terraform Registry making it easier than ever to get started with Terraform on UpCloud.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2020-tab\"\n      aria-labelledby=\"2020\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2020_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2020_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2020_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2020_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2020_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Launching new data centers, networking and storage technologies      <\/h3>\n\n      <p>Despite the global challenges, we at UpCloud continued operations as normal to provide our customers with many new features and services throughout the year.<\/p>\n<p>In 2020, we were proud to open three new data centers, <strong>US-NYC1<\/strong> in New York, the US as well as <strong>ES-MAD1<\/strong> in Madrid, Spain and <strong>PL-WAW1<\/strong> in Warsaw, Poland.<\/p>\n<p>We launched our brand new storage solution, UpCloud<strong> Object Storage<\/strong>! It had been one of our most frequently requested features and highlights our dedication to listening to our customers.<\/p>\n<p>Our networking also saw substantial updates. We lowered our outbound transfer pricing considerably to just $0.01 per GB. Furthermore, we unveiled a new feature to bundle transfer quotas afforded by our public cloud services into a single account-wide <strong>Network Transfer Pool<\/strong>.<\/p>\n<p>We also launched our backups to new heights by making them easier than ever before. The introduction of <strong>Simple Backup<\/strong> enabled our customers to simply choose their preferred backup schedule with minimal maintenance.<\/p>\n<p>Migrating servers from on-premise or another cloud provider should be as efficient as possible. To make the migration easier, we launched UpCloud<strong> Storage Import<\/strong> to allow customers to bring in data securely over the internet.<\/p>\n<p>To further empower our customers using automation, we launched the UpCloud <strong>Metadata service<\/strong> which can be of great help when bootstrapping new services.<\/p>\n<p>Last but not least, we launched a new product for our SDN Private Networks in the form of a gateway <strong>SDN Router<\/strong>. It can be used to join any number of SDN Private Networks within a data center to quickly and easily join parts of the customers\u2019 services.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2019-tab\"\n      aria-labelledby=\"2019\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2019_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2019_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2019_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2019_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2019_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Modernizing networking for improved customizability and speed      <\/h3>\n\n      <p>The year 2019 was certainly eventful with product launches, new hires, events and meetups even with fewer headliner topics than in previous years.<\/p>\n<p>Undoubtedly the main event of the year was the launch of our long-awaited network upgrade to SDN. After extensive development and testing, we finally launched <strong>Software-defined networking<\/strong> in October to much fanfare!<\/p>\n<p>Customers looking for absolute privacy and security were treated with the launch of UpCloud <strong>Private Cloud<\/strong>. It was one of our larger projects to date and we were excited to launch the new offering in late July.<\/p>\n<p>Our networking also saw major upgrades which culminated in the doubling of all <strong>Public network interface speeds to 1Gbps<\/strong>.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2018-tab\"\n      aria-labelledby=\"2018\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2018_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2018_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2018_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2018_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2018_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Introducing pricing overhaul, new data centers and gaining recognition      <\/h3>\n\n      <p>We kept ourselves busy with news, announcements, and community events around the globe throughout the year.<\/p>\n<p>We started the year strong with the announcement of <strong>FI-HEL2<\/strong>, our second data center in Helsinki, Finland. It greatly increased our home turf capacity and provided new exciting opportunities for service redundancies.<\/p>\n<p>In August we brought a ton of brand new capacity to our growing western front. Our newest data center, <strong>US-SJO1<\/strong>, launched in San Jos\u00e9, US to much applause.<br \/>\nOn top of our growing infrastructure, team UpCloud grew a lot internally with new great hires to each of our offices. To facilitate our growth, we opened our 4th <strong>office in Seattle<\/strong>, US.<\/p>\n<p>Throughout the year, we took part in and sponsored more community events and meetups than ever before. From London to Singapore and many in between.<\/p>\n<p>Further along the year, we were excited to see our efforts recognized by Cloud Spectator ranking UpCloud as the <strong>best cloud provider in the EU<\/strong>.<\/p>\n<p>The year also saw our largest pricing refresh in UpCloud\u2019s history. We announced entirely <strong>new monthly plans starting at just $5 per month<\/strong>.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2017-tab\"\n      aria-labelledby=\"2017\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2017_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2017_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2017_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2017_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2017_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Expanding to new regions with superior service and support      <\/h3>\n\n      <p>Introduced new preconfigured plans by launching <strong>four new larger monthly plans<\/strong> to provide the same cost-effective options for our more demanding users.<\/p>\n<p>Announced the user <strong>referral rewards program<\/strong> to celebrate our success which has been much thanks to our dedicated users and we wanted to give something back.<\/p>\n<p>Launched <strong>24\/7 support<\/strong> proud to announce that UpCloud Support is officially always available and ready to help whenever you need us via email and phone!<\/p>\n<p>Launched the <strong>NL-AMS1<\/strong> data center in Amsterdam, Netherlands at a great location right by the AMS-IX internet exchange which ensured great network connectivity and minimal latency.<\/p>\n<p>We also brought our developer-driven cloud computing to an entirely new region with the launch of the <strong>SG-SIN1<\/strong> data center in Singapore. The expansion to Asia opened our services to new audiences with high demand for exceptional cloud services.<\/p>\n<p>We made a move to using <strong>multiple currencies<\/strong>, which brought us closer to the industry standard and offered increased transparency to our prices by having all deposits reflect the daily market rate of the respective currency in USD.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2016-tab\"\n      aria-labelledby=\"2016\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2016_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2016_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2016_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2016_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2016_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Advancing performance, security and user convenience      <\/h3>\n\n      <p>Deploying a new Cloud Server often consist of the same set of initial tasks. To make those tasks easier than ever, we launched a new feature called <strong>Initialization scripts<\/strong>. It allows our customers to automate a lot of their deployment steps with reusable scripts.<\/p>\n<p>To make access management to our customers&#8217; cloud servers a lot more convenient, we introduced a simple way to include all <strong>SSH keys to the control panel<\/strong> and have them added to the Cloud Server at deployment.<\/p>\n<p>To accommodate our quickly growing user base and better meet the challenges of our users, we made significant infrastructural upgrades behind the scenes. This allowed us to <strong>double the maximum number of CPU cores, amount of memory and disk size<\/strong> configurable for Cloud Servers.<\/p>\n<p>We were also happy to announce the option to enable two-factor authentication on customer accounts. <strong>Two-factor authentication<\/strong> added an additional layer of security through randomly generated passwords that are only valid for a limited time.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2015-tab\"\n      aria-labelledby=\"2015\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2015_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2015_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2015_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2015_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2015_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Developing service and quality-of-life improvements      <\/h3>\n\n      <p>Introduced <strong>group accounts<\/strong> to allow our customers to add additional users to their accounts in a secure manner with granular permissions while eliminating the need for password sharing.<\/p>\n<p>Launched <strong>server tagging<\/strong> which allowed users to group their servers with tags making managing Cloud Servers easier than ever before.<br \/>\nWe were proud to announce the opening of a new data center in Frankfurt, Germany. <strong>DE-FRA1<\/strong> was our fourth data center and the first in central Europe.<\/p>\n<p>Launched <strong>preconfigured Cloud Servers<\/strong> that match or exceed the resources provided by the competition, and most importantly, at the prices customers have learned to value. The four pre-configured server instances offered even better value for the money than before.<\/p>\n<p>We were happy to announce the new <strong>lower prices in Helsinki<\/strong> for CPU and memory resources. CPU pricing was reduced by 15% and memory by almost 33%.<\/p>\n<p>Due to our continued focus on international growth and push for better comparability, we made the decision to move from Euro based <strong>pricing to US dollars<\/strong>.<\/p>\n<p>Improvements in networking enabled us to <strong>increase the public network port speeds to 500 Mbps<\/strong>.<\/p>\n<p>Our developer and infrastructure teams worked intensely allowing us to announce full <strong>support for IPv6<\/strong> on UpCloud.<\/p>\n<p>We are very happy to be able to launch our new <strong>Cloud Concierge<\/strong> service providing premium customer support.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2014-tab\"\n      aria-labelledby=\"2014\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2014_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2014_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2014_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2014_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2014_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Expanding to the west and launching MaxIOPS block storage      <\/h3>\n\n      <p>In Fall 2014, we opened a new data center <strong>US-CHI1<\/strong> in Chicago, US. The brand new location was our first data center across the pond and our third overall.<\/p>\n<p>Performance has always been one of our core values and the highlight of it came with the launch of our signature in-house developed <strong>MaxIOPS block storage<\/strong>. It outright doubled cloud server performance when put head to head with our competition.<\/p>\n<p>We <strong>increased the maximum memory and CPU limits<\/strong> configurable on UpCloud. Our customers were able to equip their Cloud Servers with up to 10 CPU cores and 64GB of memory.<\/p>\n<p>We <strong>reduced our infrastructure costs in our London data center<\/strong> across the board. The price reduction was a big part of our commitment to offering our customers the best technology for the best price.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2013-tab\"\n      aria-labelledby=\"2013\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2013_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2013_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2013_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2013_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2013_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        Introducing our focus on performance with competitive pricing      <\/h3>\n\n      <p>We were happy to announce a price <strong>reduction of outgoing traffic by 50%<\/strong>. This meant that outgoing traffic from both London and Helsinki was charged at 0,05\u20ac per gigabyte.<\/p>\n<p>We <strong>launched our SSD based storage devices<\/strong> that crunch out highly impressive IOPS. SSDs offered a great choice, for example, for database servers that require high IO performance.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n              \n<div tabindex=\"0\"\n      role=\"tabpanel\"\n      id=\"2012-tab\"\n      aria-labelledby=\"2012\"\n      hidden=\"\">\n  <div class=\"tab-content\">\n\n          <div class=\"image image-background\">\n            <img decoding=\"async\" loading=\"lazy\" alt=\"-\" src=\"https:\/\/upcloud.com\/media\/history_2012_gray@2x.jpg\" srcset=\"https:\/\/upcloud.com\/media\/history_2012_gray@2x-300x219.jpg 300w, https:\/\/upcloud.com\/media\/history_2012_gray@2x-1024x747.jpg 1024w, https:\/\/upcloud.com\/media\/history_2012_gray@2x-768x561.jpg 768w, https:\/\/upcloud.com\/media\/history_2012_gray@2x.jpg 1370w\" sizes=\"auto, (max-width: 768px) 100vw, (max-width: 1200px) 50vw, 100vw\" width=\"1370\" height=\"1000\">\n          <\/div>\n\n      \n    <div class=\"content\">\n      <h3>\n        The beginning of something great!      <\/h3>\n\n      <p>In 2012 we launched our services for the public. Following the successful launch, we were excited to see our service filling a vacuum in the Finnish infrastructure-as-a-service supply and how enthusiastically it has been received.<\/p>\n<p>We launched our <strong>backup service<\/strong> based on snapshots, which can be taken either manually or scheduled to be done automatically at desired times on a daily or weekly basis. The system stored the backup copies for up to three years, if necessary, and special attention was paid to their easy recovery.<\/p>\n<p>Advances in our infrastructure redundancies and performance enabled us to guarantee an even-quality service in different error and load situations.<\/p>\n\n      \n      \n    <\/div>\n\n      <\/div>\n<\/div>\n          <\/div>\n  <\/div>\n<\/section>\n\n\n\n<section class=\"block block-cta is-content-column no-image has-background-color-white \">\n  <div class=\"container\">\n    <div class=\"wrapper-main\">\n\n      \n      <h2>How can we help you?<\/h2>\n\n      <div class=\"wrapper-content\">\n        <p>Contact us now, we are happy to help get you started on UpCloud!<\/p>\n\n        \n                <div class=\"cta-links\">\n                      <p class=\"button-wrapper\">\n              <a class=\"button button-white\" href=\"https:\/\/upcloud.com\/global\/contact\/\">\n                Get in touch              <\/a>\n            <\/p>\n          \n          \n                  <\/div>\n        \n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":59400,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"39469,45394,31151","_relevanssi_noindex_reason":"","footnotes":""},"class_list":["post-1105","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/pages\/1105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/comments?post=1105"}],"version-history":[{"count":15,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/pages\/1105\/revisions"}],"predecessor-version":[{"id":8526,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/pages\/1105\/revisions\/8526"}],"wp:attachment":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/media?parent=1105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}