{"id":820,"date":"2015-08-19T07:49:52","date_gmt":"2015-08-19T04:49:52","guid":{"rendered":"https:\/\/upcloud.com\/global\/us\/2015\/08\/19\/upclouds-nps-results-for-august-2015\/"},"modified":"2015-08-19T07:49:52","modified_gmt":"2015-08-19T04:49:52","slug":"upclouds-nps-results-for-august-2015","status":"publish","type":"post","link":"https:\/\/upcloud.com\/global\/blog\/upclouds-nps-results-for-august-2015\/","title":{"rendered":"UpCloud&#8217;s NPS Results for August 2015"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Net Promoter Score (NPS) is a very popular type of customer survey to get an understanding of how many of your customers would promote your service to a friend. The exact question we asked our customers is \u201cHow likely are you to recommend UpCloud to a friend?&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our customers then had the option to answer by picking a number between 0 and 10, 0 being not likely at all and 10 being very likely. Those who answer either a 9 or 10 are promoters. Customers who answered either 7 or 8 are passives and those with a 6 or less are said to be detractors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Once they have clicked on a number, there is a single follow-up question that asks \u201cTell us why you picked X\u201d where X is the number they picked.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">NPS score is calculated by subtracting the percentage of detractors from the percentage of promoters. For example, if you had 50% of responders selecting a 9 or 10 and 25% of responders choosing 6 or below, your NPS score would be 25. You can play around with this <a href=\"http:\/\/www.npscalculator.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">NPS Calculator<\/a> to get the hang of it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With the help of this survey, we try to understand a couple of things.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">First of all, we want to know how good of a job we are doing. This we can understand by the quantitative score through NPS and putting a number on how many customers would recommend us to their friends.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Secondly, we try to understand why they like us or don\u2019t. Both are equally valuable. We realise many of our new customers come to UpCloud through word-of-mouth and understanding the reasons why we are liked (or not) is extremely valuable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, at the beginning of August we sent out our second NPS survey to our clients and about a third of them responded. As the scores came in during the next couple of days, we waited eagerly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eventually, <strong>the score levelled out at 61 for August<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Naturally, we are very happy with the result. This gives us confidence in our efforts while developing UpCloud further.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We received a lot of gratitude for our prices, <a href=\"https:\/\/upcloud.com\/global\/blog\/upcloud-support-is-now-available-24-7-all-year-round\">customer support<\/a>, performance and ease of use. All aspects we have furiously focus on as we develop the service further.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We anticipate to carry out these surveys a couple of times a year to continue keeping our fingers on the pulse. Naturally, we also rely on other methods as well. The most important is continued discussions with our customers and potential customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As always, don\u2019t hesitate to get in touch with us if you\u2019d like to give us feedback regarding UpCloud or if you have a question.<br><small>Header photo: <a href=\"https:\/\/www.flickr.com\/photos\/82955120@N05\/15279898793\/\" target=\"_blank\" rel=\"noopener noreferrer\">Vibrant Hot Air Balloons by Nicolas Raymond<\/a>.<\/small><\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/signup.upcloud.com\/\"><img decoding=\"async\" src=\"https:\/\/upcloud.com\/media\/Upcloud-cta-2-300x151.jpg\" alt=\"Call to action regarding signing up for UpCloud's free trial.\" class=\"wp-image-10919\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Net Promoter Score (NPS) is a very popular type of customer survey to get an understanding of how many of your customers would promote your [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":58344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"856,193,772,805,271,520","_relevanssi_noindex_reason":"Blocked by a filter function","footnotes":""},"categories":[34],"tags":[],"class_list":["post-820","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vision-and-culture"],"acf":[],"_links":{"self":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/posts\/820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/comments?post=820"}],"version-history":[{"count":0,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/posts\/820\/revisions"}],"wp:attachment":[{"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/media?parent=820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/categories?post=820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/upcloud.com\/global\/wp-json\/wp\/v2\/tags?post=820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}