The Future of Cloud: European Opportunities in a US-Dominated Market
This on-demand webinar session is ideal for developers, IT leaders, and decision-makers looking to stay ahead in the rapidly evolving cloud landscape.
Hear from Alvaro Ruiz Cubero, Market Research Analyst at Slashdata, and Miguel Fernandez, Lead Product Manager at UpCloud, as they share expert insights and practical perspectives on emerging cloud technologies, adoption trends, and what businesses need to know to thrive.
The session is hosted by Pawel Piwosz, Developer Advocate at UpCloud, who guide the discussion and connect the insights to real-world cloud strategies.
Don’t miss this opportunity to gain actionable knowledge and hear directly from experts!
Discover the key insights
This webinar dives into the findings of our cloud industry survey conducted in partnership with Slashdata to explore market trends, customer needs, and what the industry is looking for.
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What to expect
Discover why European cloud is on the rise and what it means for your business.
Our experts will unpack data sovereignty, security, cost transparency, and real-world challenges, while sharing how European providers like UpCloud help organizations stay innovative, compliant and future-ready. Get actionable insights on cloud adoption, infrastructure and emerging trends in the cloud landscape all in one engaging session.
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The rise of European cloud
European cloud adoption is accelerating as organizations across Europe and North America look for resilient, regional solutions to diversify their cloud strategies.
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Data sovereignty and regulation
With GDPR and digital sovereignty initiatives, businesses are prioritizing local cloud options to ensure compliance, security and regional data residency.
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Challenges in managing cloud services
Organizations face challenges like security, privacy, and cost predictability, which local cloud providers can help address effectively.
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Adoption of European cloud oroviders
Despite growing interest, misconceptions around security, cost and performance remain, but European providers deliver transparency, strong performance and value.
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Innovation and emerging technologies
AI integration and GPU-ready infrastructure are top priorities, with European cloud providers enabling businesses to innovate and stay future-ready.
Meet the speakers
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Alvaro Ruiz Cubero
Market Research Analyst | Slashdata
Álvaro is a market research analyst with a background in strategy and operations consulting. He holds a Master’s in Business Management and believes in the power of data-driven decision-making. Álvaro is passionate about helping businesses tackle complex strategic business challenges and make strategic decisions that are backed by thorough research and analysis.
Connect with Álvaro
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Miguelángel Fernández
Lead Product Manager | UpCloud
Miguel is a Product Manager with over 15 years in tech, combining a strong software engineering background with a passion for user-driven innovation. At UpCloud, he helps shape products that empower developers and drive cloud automation forward. With broad experience across web, mobile, and emerging technologies like AI, NLP, and IoT, Miguel thrives at the intersection of creativity, usability, and impact.
Connect with Miguel
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Pawel Piwosz
Developer Advocate | UpCloud
Pawel is a Developer Advocate at UpCloud, passionate about DevOps culture and modern cloud-native practices. As a Docker Captain and ambassador for both the DevOps Institute and CD.Foundation, he champions CALMS, Serverless, IaC, and CI/CD. He also created cicd.run, a framework for scaling CI/CD design and communication. Through content, talks, and his YouTube channels, he helps teams build smarter, faster, and more collaboratively.
Connect with Pawel